Companies that have long landing pages generate up to 220% more leads compared to those with lower landing pages. However, even with all the assurance that landing pages can spearhead growth, almost 20% of business don’t have an effective strategy for testing landing pages.
Crafting a high converting landing page might not be rocket science, but is more than designing something that looks good. Ensuring that you create and provide your customers with what they want is a process. As an entrepreneur, you will have to do detailed research to demystify the process and develop a landing page that matters.
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